Saturday, 9 November 2013

The Guardian - Related Articles

A few links to articles I read recently on the Guardian:

'Ban outdoor advertising' Neal Lawson (2012)
We can choose the magazines we look at. But we've no freedom to walk down the street without facing the advertisers' assault                                    
http://www.theguardian.com/commentisfree/2012/apr/20/ban-outdoor-advertising 
Opinionated, subjective, bias, but some interesting points   

'Britain's most Wanted' Jennifer Whitehead (2007)
They are icons in their own right and can't be missed by anyone nearby - so they offer what advertisers most want. Here's a selection of the UK's top outdoor sites. http://www.theguardian.com/media/2007/jun/25/advertising10 

'Advertising billboards use facial recognition to target shoppers' Michael Fitzpatrick (2010) 
In Japan, sci-fi prophecy is now becoming reality, with the first digital billboards tailored to passing shoppers tried out in malls. http://www.theguardian.com/media/pda/2010/sep/27/advertising-billboards-facial-recognition-japan

'Virgin Territory' Mark Sweney (2011)
Interactive poster, by ad agency Elvis, breaks new ground for Virgin Trains  
http://www.theguardian.com/best-awards-2011/maa-virgin-territory
Interesting advertising campaign, live, updated, personal  

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